“Don’t judge a book by its cover” “Looks can be deceiving” “All that is gold does not glitter” “Beauty is only skin deep” “Things aren’t always what they seem” Over the years, we’ve come up with many ways to say, “don’t make assumptions about something’s value or worth based on its outward appearance,” yet the […]
Do you have a Facebook page dedicated to your therapy business? If not, you should! If you do, great, it’s time to maximize its potential benefits. See, an established Facebook presence can springboard and supercharge your practice. According to PEW Research, just under seven in 10 Americans report using Facebook. 74% are daily visitors. Each […]
Our current moment in time has undoubtedly raised some interesting and challenging questions for therapists who have been considering opening their own private practice. Many therapists have been providing only Telehealth services but would still like to return to seeing clients in-office at some point. Alternatively, some are now planning to provide online therapy indefinitely […]
This past year has been filled with trauma and challenge. There is an unprecedented increase in the number of people experiencing mental illness and psychological strain. The need for therapists is considerable. But how can you serve more clients without working longer hours or burning out? With great challenge comes great opportunity. In our pandemic […]
Have you tried or considered building your site with a free website builder? Maybe Wix, Weebly, or SimplePractice caught your attention (and your time) and you’ve now realized that you’re in over your head? There are eight painful reasons why free is a therapist’s nightmare and one easy way to avoid website discomfort altogether. Let’s […]
Social distancing regulations have made face-to-face interactions next to impossible. However, the need to meet with coworkers, [current and potential] clients and just people in general still exists. In this free 60-minute live webinar, Patrick Casale, founder of Casale Coaching & Consulting, answers questions about creative ways to network electronically. Talking points include: Social Media […]
Get More Clients and Rank Higher in Online Searches Joining online therapist directories is essential to any private practice marketing strategy. Why? Because being listed in online directories gives you a powerful boost to rank in the first pages of Google, Bing, and other search engines. More often than not, people in need of therapy […]
Have you wondered if you should blog? Good, you should :). A strong online presence will help position you as an expert in your field. Your well-written posts will add value to people’s (potential clients’) lives, and your knowledge will build rapport and trust with them. The process of writing regularly can grow your client […]
How to Use Hushmail’s Encrypted Email and Secure Forms If you work in the mental health field, chances are you should be using HIPAA-compliant email to communicate with your clients; this is especially true if you send and receive protected health information (PHI). And if you are using contact forms to collect any client information […]
If you work in the field of mental health, chances are you should be using HIPAA compliant email to communicate with your clients. This is especially true if you send and receive protected health information (PHI). And if you’re using contact forms to collect information from your clients on your private practice website, they should […]
Social media marketing can be a powerful boost to your practice’s online marketing strategy and give you a valuable edge over your competition. If you have been looking for ways to increase brand awareness and grow your practice, implementing social media marketing into your practice’s marketing strategy is a great place to start. Luckily, it […]
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