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Make Your Homepage Stand Out with Video Sliders

You have only milliseconds to make an impression that determines whether a user stays or hits the back button to leave your website. That’s right! One-thousandth of a second is all it takes a visitor to decide if your site is worth their time. So, you want to do everything you can to really optimize […]

Copyright law | Copyright 101 – The What, Why, and Where Behind it All | Brighter Vision | Marketing Blog for Therapists

Copyright 101: Protect Yourself and Your Business

Disclaimer: We are not attorneys and please do not interpret anything written below as legal advice. If you have an IP or Copyright issue, we always recommend contacting an attorney to discuss. When posting things to your private practice website, it can sometimes be too easy to find yourself on the wrong side of copyright […]

Featured image | Virtual Design Intake | Brighter Vision | Therapist Website Design

Building Your Brand: Introducing Our All New Design Intake Process

When you’re building a new website, it’s important to have something that both attracts new clients, while simultaneously speaking to the aesthetic of your practice and the brand you’re building. This is a delicate balance, and sometimes it can be hard to put words to the exact vision you have in mind. After building websites […]

Make A Strong First Impression With Your Private Practice Website

Researchers have found that you only have .05 seconds to get people’s attention with your website and for them to determine whether they will stay or leave. And if you only have one chance at a first impression – whether that means dressing well for a job interview trying to appeal to a new client – […]

Featured image | How to Effectively Promote Teletherapy on Your Private Practice Website | Brighter Vision | Marketing Blog for Therapists

How to Effectively Promote Teletherapy on Your Private Practice Website

Launching a teletherapy program in private practice is never easy, and the fact that so many mental health providers were immediately forced into making the switch during COVID-19 has made the transition even more challenging. A lot goes into developing an effective plan of action – from choosing a teletherapy platform to understanding differences in […]

Featured image | 10 Reasons Why Visitors Will Leave Your Website in 10 Seconds | Brighter Vision | Marketing Blog for Therapists

10 Reasons Why Visitors Will Leave Your Website in 10 Seconds (or Less)

“Don’t judge a book by its cover” “Looks can be deceiving” “All that is gold does not glitter” “Beauty is only skin deep” “Things aren’t always what they seem” Over the years, we’ve come up with many ways to say, “don’t make assumptions about something’s value or worth based on its outward appearance,” yet the […]

Featured image | Choosing the Right Color Palette for Your Private Practice Website | Brighter Vision | Marketing Blog for Therapists

Choosing the Right Color Palette for Your Private Practice Website

The colors you use on your website have the power to capture the attention of your ideal client, influence their emotions, and provide them with a sense of what your practice can provide – all before they’ve even read a single word. With so much pressure on choosing the right color palette, how do you […]

Featured image | How to Write the Best Content for Your Private Practice Website | Brighter Vision Web Solutions | Marketing Blog for Therapists

How to Write the Best Content for Your Private Practice Website

These days, having a website is essential to the success of your practice. It’s how your ideal clients will find you, and where they’ll learn more about how you can help them. But a great website doesn’t just have a nice design and soothing colors. More importantly, the most effective private practice websites have well-written, […]

Featured image | Before & After Website Transformations: From TherapySites to Brighter Vision | Brighter Vision Web Solutions | Marketing Blog for Therapists

Before & After Website Transformations: From TherapySites to Brighter Vision

Your website is undoubtedly the most important online marketing tool you have. It is often the first impression you will make on a potential client, and a shocking 48% of people have reported a website’s design as the number one factor in determining the credibility of a business. Day in and day out, you put […]

Featured image | SEO Checklist for Therapist Websites | Brighter Vision Web Solutions | Marketing Blog for Therapists

The Ultimate SEO Checklist for Therapists

When you’re taking the steps to grow your practice with online marketing, one term you will inevitably come across is Search Engine Optimization or SEO.  The term ‘Search Engine Optimization’ can be in and of itself overwhelming, let alone learning the specifics of how to understand it. In this post we’re going to break down […]

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