Dear BV: How Will Using Both Social Genie & Growth Platform Together Turbo-Charge My Private Practice Marketing?
“Dear BV” is a marketing advice series that answers the most popular questions from real Brighter Vision customers. Want to see your question answered in an article of “Dear BV”? Reach out to us on Twitter or Facebook!
At Brighter Vision, our top priority is customer happiness. We’re constantly working to improve our own processes all-the-while working to provide our clients with as much information as possible on how to grow their practice. So when we’re asked a really great question, we can’t help but want to share the answer with everyone. And that’s exactly how our “Dear BV” series came to fruition.
So, without further ado, the question we’re answering today is…
Let us just start out by saying that if we had a dollar for every time we’ve heard the phrase “yada yada is the key to successful marketing online”, we’d have racked up at least $168 by now.
But what we’ve learned over time is that if there was ever one key to marketing success, it wouldn’t be any of the trendy tricks or bombastic techniques you hear about today. It would be one simple thing – consistency.
And what’s the easiest way to ensure you’re being consistent in your online marketing? By automating your content marketing processes.
That’s why we’ve created tools that help private practices of all sizes maintain a steady stream of quality content, with minimal time and effort required from you.
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By consistently keeping your website’s blog and social media pages updated with new content that your followers find relevant and helpful, you’ll increase the likelihood of reaching an even broader audience.
But, for the sake of omneity, let’s start out with a quick recap of what each of these tools can do.
Automate Your Blog with the Growth Platform
The Growth Platform is the perfect blogging automation tool for your private practice website.
Every Brighter Vision website has the ability to feature a blog, but we understand that actually writing the articles to post there can be very time-consuming. Plus, oftentimes it can also be very difficult to know what to write about or where to begin. That’s why we created the Growth Platform.
Its library contains hundreds of pre-written blog posts on various mental health topics, including ADD/ADHD, Trauma, Addiction, Women’s Issues, Parenting, and much more – all of which also include a high-resolution featured image that can be replaced with any other photo of your liking. Once you find the right post, you can then schedule it to publish to your blog on the day and time of your choice.
Growth Platform users can also sync their Twitter and Facebook Business Pages within the application so that when a post is published to your blog, it also gets published to your social media account(s). These posts will even include a link back to your website, maximizing your exposure and minimizing your workload.
Need help keeping your website’s blog updated with fresh content?
Sign up for a free trial of the Growth Platform!
Automate Your Social Media with Social Genie
With Social Genie, you can completely automate your practice’s social media marketing and schedule up to a year’s worth of posts in as little as 15 minutes time!
Its library contains thousands of pre-written social media posts on different mental health topics in a variety of formats, including articles, quizzes, podcasts, inspirational quotes, and more – all of which also include a high-resolution featured image that can be replaced with any other photo of your liking.
Once you find the right post, simply add it to one of our pre-created campaigns and schedule it to publish to your Facebook, Twitter, and/or Linkedin accounts on the day and time of your choice.
Social Genie users can also upload their logo and specify their website’s URL within the application so that your logo is embedded on every image and each post links back to your private practice website.
Learn more about all the exciting features of Social Genie in this post: Just Released: Social Genie 2.0
Need help keeping your social media updated with fresh content?
Sign up for a free trial of Social Genie!
Automate Your Content Marketing with the Growth Platform and Social Genie
So, we’ve already established that the key to a successful online marketing strategy is consistency. In order to build your brand and grow your following, you must be creating and publishing new content on a consistent basis.In order to build your brand and grow your following, you must be creating new content on a regular basis Click To Tweet
Using Social Genie and the Growth Platform together provides you with a consistent stream of relevant content for both your private practice website and social media pages.
Sure, the best way to drive your online marketing is to use your own original content. However, if you’re like the majority of therapists who are simply too busy managing their own clients and practices to find time for this, Social Genie and the Growth Platform are the perfect solution.
When used in conjunction, Social Genie and the Growth Platform work together to grow your following, build your brand, and drive your private practice website’s SEO by providing your ideal clients with a consistent stream of new, relevant content just for them.
So, while you’re focusing your time and effort on what matters most – your clients – you can have peace of mind in knowing that both of these content automation tools are working for you.
Oh, and the best part? Brighter Vision website clients can save $20/month by adding both the Growth Platform + Social Genie to their current website subscription!
Looking for some help with marketing your practice online? That’s what we do better than anyone!
Brighter Vision is the ultimate marketing package for therapists, centered around the best therapist website you’ve ever had.
Fill out the form below to learn more about our team of professionals who can’t wait to help your practice grow like never before 🙂