TTE 149: How Chris McMullen Grew a Thriving Practice After Niching Down
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Originally starting his career in community mental health, Chris McMullen had a mixed experience working predominantly with clients on medicare and medicaid. While the care he was delivering was extremely important, he found these programs often stopped short of actually providing real help.
After deciding to open his own practice in 2018, Chris saw his business thrive by narrowing his marketing and developing a niche.
Tune into this week’s episode to find out how he did it.
Marketing Tip from the Episode:
While it may seem counter-intuitive, networking individually with counselors instead of large networking events can often be much more beneficial to growing your business.
Links & Resources Mentioned in This Episode
Thanks to Chris for joining us this week.
Until next time!