How to Use Social Genie Platform to Communicate About COVID-19 to Your Community
More than ever before, our entire nation (and much of the entire world) is exceedingly on-edge.
Most of us are now working from home (which has proven to be even more difficult now that our children are there as well). All of our social gatherings and upcoming events have been canceled for the foreseeable future. The shelves of our stores are practically empty – I mean, does anyone know where you can still buy toilet paper?? And on top of everything else, our hands are dry and chapped from constantly using sanitizer or washing them every time we turn around.
We all understand social distancing is imperative to slow the spread of this disease. At the same time, even the most reclusive individuals may be experiencing heightened stress or anxiety as a result of this extended social isolation.
This has put mental health professionals in a difficult position – you want to do everything possible to support your community, but you’re limited to only providing support from afar.
Sure, providing telehealth is the best solution to continue your regularly scheduled sessions with clients…
Ready to move your therapy practice online?
Learn the 5 steps to transition to telehealth in this free email course.
…but how do you keep in touch with clients who may not be scheduling telehealth sessions throughout this anxiety-provoking time?
In this article, we’ll explain how you can use Social Genie Platform to support your community during COVID-19 while still maintaining more than the recommended social distance.
What is Social Genie Platform (SGP)?
Automate your website’s blog and social media activity. Social Genie Platform (SGP) makes online marketing simple for therapists and mental health professionals.
Our library has thousands of pre-written social media posts AND hundreds of blog articles on major mental health topics such as Anxiety, Telehealth, Nutrition, Marital Issues, PTSD, and more that you can edit, customize, and schedule to post at any point in the future on the day & time of your choice.
From articles to quizzes, and podcasts to inspirational quotes, our library contains a ton of relevant content to help you more easily engage with your audience online.
Use SGP to Engage with Current & Potential Clients
There’s no doubt that your website’s blog and social media networks are excellent ways to engage with both your current and potential clients online. But especially now when you’re not able to physically meet with these individuals, maintaining relationships with them online can be the best way to continue to grow your practice during this seemingly surreal situation.
That being said, to truly engage with your ideal clients online, you’ll need to post the exact kind of compelling content they’re looking for. Posting things such as inspirational messages, practice updates, or tips on managing anxiety or stress caused by fear of the unknown or social isolation – all of these are excellent ways to engage with current and potential clients online.
Not only that, but you’ll also need to do this on a regular basis and that’s where SGP comes in to save the day. Social Genie Platform allows you to schedule pre-created content to automatically post to your website’s blog and/or social media pages with a few clicks of your mouse. It’s really as easy as point, click, relax.
Use SGP to Position Yourself as an Expert
These anxiety-inducing days are the perfect opportunity for you to take the lead and position yourself as an expert in your community. Therapists and Counselors are in demand today more than ever before. Show your audience that you’re especially prepared to help them during COVID-19 by posting helpful information to your website’s blog and social media pages.
To help get the ball rolling, we’ve recently released two brand new social media campaigns to the Social Genie Platform:
- Messages of Hope for COVID-19: a collection of over 50 pre-written posts about coping with stress and anxiety during the coronavirus outbreak
- Telehealth Teachings During COVID-19: a collection of over 20 posts written to inform your audience on the benefits of telehealth
- Happiness Help During COVID-19: a collection of over 40 posts focused on uplifting spirits and promoting happiness during this time
You can add one of these pre-created campaigns to your social media posting schedule today by following these simple steps:
How to Schedule a COVID-19 Social Media Campaign in SGP
Log in to your Social Genie Platform account here.
Whoa! You’re not using Social Genie Platform yet?
Start your free trial today!
Navigate to the campaigns tab and click the “+ new campaign” button, as shown here:
In the popup window, type “covid” into the search box, as shown here:
Select the campaign you’d like to add by clicking on it, then click this “save campaign” button:
You will then see the new campaign listed on your campaigns page. Here you can finish setting up the campaign by checking the boxes to include your website’s URL and/or logo to all posts as well as choose which social media platforms this campaign will post to:
Once you’ve finished updating these campaign settings, navigate to the schedule tab and click the “schedule campaign” button, as shown here:
In the popup window that appears, select your new COVID-19 campaign from the options in the upper left dropdown menu, make your way through the remaining campaign schedule settings, then click this “start campaign” button:
Then, you’ll see that your new campaign has been added to your schedule:
For a limited time only, try out Brighter Vision completely free for 30 days.
Our team of professional developers will work with you to either build a new website (or revamp an existing one) before paying anything. Plus you’ll pay no setup fees even after the trial is over.
To get started, simply click here and enter coupon code SPRING2020.