While the concept of using videos in your marketing strategy is nothing new, what has changed over the last couple of years is the prevalence of video content on nearly every platform – especially when it comes to social media! When done correctly, video content marketing can be one of the most influential and cost-effective […]
When you’re building a new website, it’s essential to have something that attracts new clients, while simultaneously speaking to the aesthetic of your practice and the brand you’re building. After building websites for over 5,000 private practices, we’ve learned how important it is that the website’s look and feel closely match your business and your […]
When the effects of COVID-19 began to reverberate through the country at the beginning of this year, private practices everywhere had to quickly pivot away from in-office appointments to utilizing Telehealth as their primary method of seeing clients. For some clinicians, this change’s swift and dramatic nature may have led it to feel temporary, but […]
Even before the onset of the global pandemic earlier this year, we saw a rise in the number of people looking for new treatment options. With the dawn of COVID-19, demand increased even further as people began searching for safe ways to process and manage their feelings. Social distancing rules have forced therapists to adapt […]
If you are looking to establish yourself as an expert, develop yourself as a speaker, fill up your private practice, or simply add a stream of income, creating and publishing your own therapy related book, game, or product is a fantastic way to do so. In this webinar, Rob walks us through his personal experience […]
In this episode of the Therapist Experience, we chat with Shira Myrow, a psychotherapist, mindfulness, and insight-based meditation educator, to hear more about her experience balancing her personal life while building a start-up and running her own private practice.
A lot goes into building a business, and that’s exactly what your private practice is; a business. The difference between your business and most others is, rather than selling a product, you’re selling a service to your customers. And this particular type of sales – even more so when you’re in the healthcare industry – is heavily reliant on building […]
In this episode of the Therapist Experience, we chat with Lauren Kahn the co-founder of Mt. Airy Psychotherapy and Wellness, to hear more about her experience founding a community-based collective in Philadelphia, and the marketing benefits it has created for her Practice.
You have only milliseconds to make an impression that determines whether a user stays or hits the back button to leave your website. That’s right! One-thousandth of a second is all it takes a visitor to decide if your site is worth their time. So, you want to do everything you can to really optimize […]
Self-care is talked about all the time both in therapy sessions and discussions about therapists and their needs. We all know we should make it a priority, but what does this actually look like? Finding yourself exhausted after a full day of clients and collapsing on the couch is not exactly what we’re looking for. […]
