If you are a therapist who consults with clients in practice, most of your following will be in close proximity geographically. As this is where the bulk of your potential and current clients live, this is where you should direct much of your marketing focus and budget. This may at first sound counterintuitive as you […]
Do you get stuck wondering what to blog about? Do you sit in front of your computer ready to type, and then nothing comes? Or maybe you know that regularly sharing content is essential for practice growth, but writer’s block has stopped you cold? We have a helpful tip for you to employ when the […]
Do you feel lost in the marketing maze and wonder if there’s an easier way to supercharge your practice growth? Would you like to streamline how you attract clients and speed up your expansion by using a dynamic approach? Or maybe you’re just hitting the ground — just starting out — and want to get on […]
Do you have a favorite podcast? If so, you’re in good company. According to buzzsprout, over one-third (104 million) of Americans listen to podcasts regularly. With such a huge listenership, podcasting should be regarded as one of the most innovative avenues used to reach new people, connect more deeply with current clients, and fill your […]
Do you know how to make your website appealing? How to magnetize your readers, especially your ideal clients, and speak to them directly? How to turn one virtual visit into a relationship that may, in time, transform into a booked consultation? Using language and emotion to connect with the hearts and minds of your readers […]
With spring in full swing and the busy summer season right around the corner, now is the perfect opportunity to think critically about your marketing initiatives and consider what improvements can be made to assure you’re attracting the clients you need to grow your therapy practice. Need a website that’s properly optimized to rank well […]
Having a therapist website is essential. Without one, potential clients will struggle to find you. Even worse, your absence from the internet will drive mistrust. Especially in younger demographics, who’ve grown up tech-connected and savvy. Simply put: without a professional website, your practice will likely struggle. But most “custom” web designs marketed as “cheap” actually […]
How do you attract visitors to your website? And once you have, how do you get them to stick around, read your posts and pages, engage with you and, hopefully, book a consultation? Blogging is the answer to building a thriving client base for your private practice. By creating and sharing engaging content, you set […]
The past few years have been fraught with challenges for healthcare providers, therapists included. But often in the midst of great difficulty, a quiet transformation occurs, one that forever changes the way we operate, and the pandemic has delivered such. A study published in the journal, Frontiers in Virtual Reality, revealed that before COVID-19 only […]
Do you rely on old-fashioned word of mouth to promote and grow your practice? Maybe this approach is comfortable because it’s how you’ve always done things. Maybe the idea of digital marketing makes you feel uneasy. You might currently have a network of loyal clients from an older generation who fill your consultation books. So […]
If I Build (And Maintain It) They Will Come: 5 Tips for Keeping Your Therapist Website From Going Stale
So, you have a solid therapist website and have built your web presence into a great foundation, but that’s only half the battle. Now, the key to your private practice’s growth success will largely come from maintaining your site. Having a well-built site is a wonderful — yes, essential — starting point. It’s where the […]
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