If you are a therapist who consults with clients in practice, most of your following will be in close proximity geographically. As this is where the bulk of your potential and current clients live, this is where you should direct much of your marketing focus and budget. This may at first sound counterintuitive as you […]
Are you wondering if you should blog? (You should) Feeling overwhelmed by what’s needed? Wondering if there is a faster, easier way to produce content? (There is) Constantly producing high-quality pieces is an essential step to growing your therapy practice through the power of the digital space. See, the search engines seek premium, original posts […]
Over the past several years, the number of businesses and brands dedicated to helping private practices thrive has exploded. Therapists like you have never had so many different choices when it comes to picking a service or coach to help you and your practice. That’s why Brighter Vision created the Best of Therapist Resources Awards, where we bring […]
The rise of online therapy only increased due to the COVID-19 pandemic. More people than ever now search online first to find therapists. Having a comprehensive website for your therapy business is critical. Even if a majority of your sessions are still in-person. This guide will walk you through key steps to building a website […]
As COVID-19 forced isolations, therapists, counselors, and other mental health professionals came to rely on telehealth services to provide continued support to their clients. And while as many as 1 in 4 Americans are affected by mental health issues every year, many people still can’t receive the mental health help they need, despite the recent acceptance […]
Are you a mental health maven but a little Insta-phobic? Instagram marketing may seem far afield from the world of therapy, but it offers real benefits. Embracing smart advertising can shine a light on your talents as a mental health therapist. Did you know that Instagram has a potential advertising reach of 1.16 billion users? […]
If you run a private therapy practice, relationships are central to your business. You and your clients need to have a culture of trust. Often, therapists underestimate how social media can help this process. Platforms like Facebook are new clients’ first introduction to your practice. You can use it as a tool to lay a […]
If you operate a thriving private practice, you know how difficult it can be to find any spare time. You need to focus on providing therapy for your customers and often find it hard to complete many administrative but important tasks. In fact, you may be considering seeking out a virtual assistant for therapy, but […]
There are many challenges for therapists with private practices. Delivering effective healthcare treatments is just the start. You need to find clients, build relationships and install sustainable financial solutions. Billing is also an important piece of the puzzle. There are dedicated software tools available to streamline this critical business process… but are they any good? […]
If you want maximum exposure for your therapy practice, you need to leverage the tools at your disposal. Traditional advertising and word of mouth are important parts of any advertising strategy, but digital marketing makes it easy to attract and engage entirely new markets. Along with your website and social media presence, YouTube is a […]
Whether you’re just getting started opening your first private practice or you’re a seasoned clinician with many years of experience under your belt, it can be easy to get caught up in the daily tasks of running a business and put your financial planning on the backburner. However, the 2021 tax season is right around […]
