You got into therapy to help people live their best lives. You’re passionate, knowledgeable, and good at what you do. However, you might not be good at website design. If you’re reading this, you probably already know you need a good website to promote your services and connect with potential clients. People look online when […]
Have you defined your business model? Have you strategically considered how to structure your practice? Or do you imagine simply opening your doors and inviting clients in? The first step to a successful private practice business plan is gaining profound clarity and understanding of your business model. Once you know your approach, set your goals. […]
Your training is complete. Years of formal education, supervision, and academic preparations are finally over. You’re about to enter the world as a full-fledged therapist with your psychological toolbox. But are you truly ready? Can you better prepare for the person about to sit with you alongside their troubles, hopes, and vulnerabilities? And why is […]
Are you an addiction therapist? Your expertise can ease suffering and promote recovery. You must reach the people who need your help. But do you feel conflicted about running paid ads? Do you worry that you might be seen as “capitalizing on the vulnerability” of those experiencing addiction? That advertising cannot fully represent the effort, […]
Do you have a slogan for your practice? A simple, concise message that wraps your practice’s values and unique appeal into a catchy sentence? An impactful and memorable soundbite, so to speak. Maybe you’ve not given it much thought. After all, there are many other facets to get right in building your practice. A slogan […]
Are you starting out and want to test the practice waters rather than dive into the deep end? Would you love to consult with clients without the hefty overheads of a complete physical establishment? Do you have effective treatments to offer but lack the budget to open your own space? Then we’re glad you’re here! […]
There’s much to think about when designing your website. Layout. Content. Colors. Navigation. Aesthetic. So, choosing the right fonts for therapists might not sit at the top of your list of concerns. We understand. But think about the biggest, most successful businesses in the world. Or even your favorite brands. Their logo is instantly identifiable, […]
Do you have a cancellation policy? Does the idea of upfront financial conversations make you feel nervous? Are you worried that such a policy could strain your therapist-client relationships? These are concerns we know some therapists have; our customers have told us so. However, having a well-considered therapist cancellation policy is necessary. Yes, one that […]
Do the photos on your website add to the professionalism of your brand? Do they attract your visitors and add value, elevating your content? Do they encourage your potential and current clients to feel included and “at home”? Like you’re speaking to them directly and in a kind manner? All websites need photos, or more […]
Have you heard that email is a potent marketing tool, but you’ve held yourself back through lack of knowledge, overwhelm, or fear that you will “bug” those you email? Do you currently send emails to your network but worry you’re not doing it right? Then I’m glad you’re here! In this blog, you’ll learn why […]
