One of the first steps to building a website for your private practice is to purchase a domain name or ‘web address’ that people will navigate to. While this may at first seem like an easy task, hang ups can quickly arise if you can’t think of a good name or if your first choices […]
Well, here you are. You’ve just spent the last few weeks working with an amazing development team to build the perfect website for your practice and you couldn’t be happier with how it ended up. You want everyone to see how great it is. Even more important, you want people in your area to find […]
If you’re reading this, you probably already know how important keyword research is for the success of your website’s content, search engine optimization (SEO), and/or marketing strategy. You’re probably just here to learn how you to do it better. If so, click here to skip straight to the good stuff! But, just in case you […]
These days, having a website is essential to the success of your practice. It’s how your ideal clients will find you, and where they’ll learn more about how you can help them. But a great website doesn’t just have a nice design and soothing colors. More importantly, the most effective private practice websites have well-written, […]
When you’re taking the steps to grow your practice with online marketing, one term you will inevitably come across is Search Engine Optimization or SEO. The term ‘Search Engine Optimization’ can be in and of itself overwhelming, let alone learning the specifics of how to understand it. In this post we’re going to break down […]
Every website owner is always looking for a way to get an edge on their search engine optimization (SEO) and raise their website through the ranks of Google’s search results. From keyword techniques to search engine optimized content, it’s important to grab every advantage you can to come out on top (or in this case, […]
Search engine optimization (SEO) is one of the most complicated parts of online marketing. It’s an essential set of techniques to raise your online profile and help more of the right people find you online. However, a truly intelligent SEO strategy requires you to keep your eye on enough moving parts to give anyone a […]
Almost like an actual person, Google has its own preferences and quirks. It rewards certain kinds of content and shuns others when it comes to deciding which websites show up on its first page of search results. And since Google gets to decide the rules for how it ranks its own search results, we all […]
Hey you. I hear you’ve been looking for some SEO for your practice, right? In fact, I bet you’ve been looking for a while now, wandering around the web and collecting a chaotic network of bookmarks linking to piecemeal SEO advice that you’re hoping to mentally cobble together into something actually helpful. Well, as the […]
Imagine that with a single Google or Google Maps search, your potential clients could have your availability, address, contact information, client reviews, office pictures, and common questions and answers – all right in front of them before a second click even happens. If you aren’t taking advantage of Google’s free and easy service, Google My […]
