Every website owner is always looking for a way to get an edge on their search engine optimization (SEO) and raise their website through the ranks of Google’s search results. From keyword techniques to search engine optimized content, it’s important to grab every advantage you can to come out on top (or in this case, [Read more…]
The Brighter Insights Tool
Search engine optimization (SEO) is one of the most complicated parts of online marketing. It’s an essential set of techniques to raise your online profile and help more of the right people find you online. However, a truly intelligent SEO strategy requires you to keep your eye on enough moving parts to give anyone a [Read more…]
Google’s Favorites: The Best Content for Private Practice SEO
Almost like an actual person, Google has its own preferences and quirks. It rewards certain kinds of content and shuns others when it comes to deciding which websites show up on its first page of search results. And since Google gets to decide the rules for how it ranks its own search results, we all [Read more…]
NEW & Free! The SEO Playbook
Hey you. I hear you’ve been looking for some SEO for your practice, right? In fact, I bet you’ve been looking for a while now, wandering around the web and collecting a chaotic network of bookmarks linking to piecemeal SEO advice that you’re hoping to mentally cobble together into something actually helpful. Well, as the [Read more…]
NEW! – Show Off Your Services with Google Business
Imagine that with a single Google or Google Maps search, your potential clients could have your availability, address, contact information, client reviews, office pictures, and common questions and answers – all right in front of them before a second click even happens. If you aren’t taking advantage of Google’s free and easy service, Google My [Read more…]
SEO Growth Infographic
Search-Engine-Optimization It’s a buzzword you hear all the time from your web developer, your consultant, your colleagues and maybe even from your own mouth. For many people, SEO can be very confusing and hard to understand. We’ve created this graphic for you to help you get a better understanding of what SEO is and how [Read more…]
How to Improve SEO for Therapists, Counselors & Private Practices
SEO. Search – Engine – Optimization It’s a buzzword you hear all the time from your web developer, your consultant, your colleagues and maybe even from your own mouth. But do you really know what SEO means? And what it does? And how to improve it? And how it helps your business? Okay, okay let’s [Read more…]
How to Customize Yoast SEO Plugin for Your Therapy Website
We build all of our websites on WordPress for a number of reasons. It allows us to provide websites for our clients at an extremely affordable cost. It is super user-friendly. If our clients decide they want to make changes to their site themselves, they generally don’t need to learn complicated coding to do so [Read more…]
Google Panda 4.0 Released: Major Recovery & Traffic Increases Across the Board
Yesterday Google announced that they had rolled out Panda V4.0 via a tweet from Matt Cutts. Typically Google doesn’t announce new Panda updates, but instead claims that Panda is a rolling update and updates about once per month. Why this announcement then? Well, because this one’s a big one. If you’re unfamiliar with Panda, I’d [Read more…]
LinkedIn Optimization for Google: A Goldmine for Service Professionals
Few people think of LinkedIn when thinking of Search Engine Optimization. LinkedIn? SEO? No. LinkedIn is social networking for the business world, not for SEO. And that thought process couldn’t be more incorrect. LinkedIn has a PageRank of 9. This means that pages on LinkedIn have the potential to rank very well. But those pages need to [Read more…]