TTE 70: Having the Courage to Clarify a Niche & Be Willing to Have Zero Clients

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Rachel Fintzy’s journey has been a convoluted one. She intimidated herself that she had to be so clear about her niche, that she put off actually having one for too long.

Listen to hear Rachel’s Therapist Experience.

Best Marketing Move for Her Practice

• Her Network – Knowing people over the long-term, connecting with them for coffee, a meal, consulting, etc.

Links & Resources Mentioned in This Episode

• Her Psych Central Blog
• Rachel’s Private Practice Website

Thanks to BethAnn for joining me this week. Until next time!

Transcript

About Perry Rosenbloom

Perry Rosenbloom is the Founder of Brighter Vision, the worldwide leader in custom therapist website design. His connection to therapy and therapists runs deep: His mother-in-law owns a private practice in Jacksonville, FL, his father-in-law is in recovery and just received his 30 year chip, his Uncle (who he never met) died at a very young age due to drug use, and the heroin epidemic has hit his hometown very hard. With so many connections to therapy and therapists, he is immensely proud to be able to help support them in their work and enable them to be successful business owners.