TTE 148: How Moving Off Insurance Companies Allowed Bess Child’s Business to Flourish
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A common misconception in private practice is that you must appeal to any and all potential customers. However, by narrowing her age range to 14-18 year olds, Bess Childs was able to move away from insurance panels and develop a thriving, successful practice.
In this episode, we interview Bess about the power of developing a niche, and the profound impact that doing so had on her business.
Quote from the Episode:
“Like most therapists, I thought I had to appeal to the masses, but it ended up making me more successful once I narrowed my focus.”
Links & Resources Mentioned in This Episode
• Become a Group Guru
• Practice of the Practice
• How to Find Your Ideal Client
• Private Pay Mini-Series
• The Subtle Art of Not Giving a Fuck
• Treat Self Harm Facebook Group
• Private Practice Startup
Thanks to Bess for joining us this week.
Until next time!