Brighter Vision is so excited to kick off our annual Fall Into Cash campaign with a FREE Marketing Masterclass from our friends Kelly and Miranda over at ZynnyMe. Within the past few months, we’ve spoken with a LOT of therapists. Call after call, we’ve listened as they’ve expressed concerns about whether their practice will make […]
Have you been looking for new ways to promote your services, expand your client list, and grow your referrals? With more than 1.4 billion monthly users across tens of millions of active groups, Facebook Groups have quickly become one of the most popular ways to connect with people of similar interests and might be the […]
While the concept of using videos in your marketing strategy is nothing new, what has changed over the last couple of years is the prevalence of video content on nearly every platform – especially when it comes to social media! When done correctly, video content marketing can be one of the most influential and cost-effective […]
While Facebook marketing is an important tool for your private practice, sometimes the pieces of Facebook marketing can feel easier said than done. One classic hurdle for new therapist marketers is setting up a Facebook business page for your practice. The great news is that setting up your Facebook business page can be a quick […]
When the effects of COVID-19 began to reverberate through the country at the beginning of this year, private practices everywhere had to quickly pivot away from in-office appointments to utilizing Telehealth as their primary method of seeing clients. For some clinicians, this change’s swift and dramatic nature may have led it to feel temporary, but […]
Even before the onset of the global pandemic earlier this year, we saw a rise in the number of people looking for new treatment options. With the dawn of COVID-19, demand increased even further as people began searching for safe ways to process and manage their feelings. Social distancing rules have forced therapists to adapt […]
A lot goes into building a business, and that’s exactly what your private practice is; a business. The difference between your business and most others is, rather than selling a product, you’re selling a service to your customers. And this particular type of sales – even more so when you’re in the healthcare industry – is heavily reliant on building […]
You have only milliseconds to make an impression that determines whether a user stays or hits the back button to leave your website. That’s right! One-thousandth of a second is all it takes a visitor to decide if your site is worth their time. So, you want to do everything you can to really optimize […]
Disclaimer: We are not attorneys and please do not interpret anything written below as legal advice. If you have an IP or Copyright issue, we always recommend contacting an attorney to discuss. When posting things to your private practice website, it can sometimes be too easy to find yourself on the wrong side of copyright […]
When you’re building a new website, it’s important to have something that both attracts new clients, while simultaneously speaking to the aesthetic of your practice and the brand you’re building. This is a delicate balance, and sometimes it can be hard to put words to the exact vision you have in mind. After building websites […]
