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The Therapist Experience Podcast

Welcome to The Therapist Experience Podcast, where we interview successful therapists about what it's really like to grow a successful private practice.

We discuss everything from marketing, the entrepreneurial journey, the importance of niching down, what to charge per session, how to incorporate the right technology, and the roller coaster of being a small business owner.


EPISODES

Bio headshot for Laura Long | The Therapist Experience | Brighter Vision Web Solutions | Therapist Websites & Marketing for Therapists

Writing Roundtable: How to Not Write “Blah” Blog Posts

Laura Long is the writer you dream of being. Her strong voice and no-holds-barred mode of giving advice draws readers to her blog by the droves (the expert private practice advice doesn’t hurt, either). In short, Laura’s a badass.

When we sat down with her for our Writing Roundtable, Laura talked to us about how important a distinctive and consistent writing tone is to attracting your ideal clients, why you shouldn’t be afraid to develop a niche, and just generally how to kick-ass with your writing.

TTE 100: How My Mother-in-Law & Her Business Partner Built a Group Practice with 17 Therapists, 2 Addiction Specialists, 7 Support Staff & 3 Offices

About 25 years ago, my mother-in-law, Cindy Falor, knocked on the door of the therapist in her future building and said, “I’m either going to move in next door to you and be your competition, or we are going to join forces.”

Today, Cindy and her business partner Tony Fiser, are the owners of Breakthroughs, a group practice with 3 offices, 17 therapists, 2 addiction specialists, and 7 support staff. This is their Therapist Experience of growing Breakthroughs into the immensely successful group practice it is today.

TTE 99: Rob Reinhardt, The Renaissance Human – How to Use Describe in Your Private Practice

Have a private practice of the future! This week, we caught up with Rob Reinhardt about some of the latest technology and popular tools for you to use in your practice. Get the latest for therapists on everything from “Describe Cards” to “Kickstarter.”

TTE 98: How Tiffany McLain Changed Her Money Mindset to Charge $280 Per Session… And How You Can, Too

Every private practice therapist struggles with pricing their services at some point or another. What’s too high? What’s too low? Join Tiffany McLain on The Therapist Experience this week to learn why that dream price is NOT too high for you.

TTE 97: How to Grow Your Practice from Zero to 5k Per Month

This week, Samara Stone shares with us key tips on how to grow your client-less private practice into a thriving, 5k-a-month practice and shares with us how she went from braiding hair professionally to a thriving business of her own.

TTE 96: Turning Your Practice Website Into A Love Letter To Your Ideal Client

Work with clients you love and more of the right people will find you and want to work with you. Kelsey Torgerson tells us how she used her marketing and website to target her ideal clients with a laser, and how her practice benefited because of it.

TTE 95: “God Made Therapists, Ya’ll” – How Shawn LaRe Helps Underserved Culture Groups in Therapy

Shawn LaRe found that in minority cultures such as the African American and Latino communities, people seek healing from God and/or their spirituality and not from personal services like therapy. But as Shawn LaRe says, “God made therapists ya’ll.”

TTE 94: How Understanding Your Numbers Allows You to Grow Your Business

Katie Lynch has always placed a strong emphasis on understanding the numbers behind her business. Knowing what it costs to operate and what her profits look like. This allows Katie to specifically and easily track her quarterly and monthly goals, allowing her to grow her business securely and confidently.

TTE 93: Turning What You’re Good at Into a Marketable Communication Piece

Since Michele Hahn primarily works with couples, she realized early on that connecting with therapists that work with children was very advantageous. But it doesn’t matter how many people you connect with, if you aren’t able to communicate what you’re good at in a way that gets you remembered. This is Michele’s Therapist Experience.

TTE 92: The Importance of Initial 15 Minute Consultations to Create Safe Spaces

Marline Francois has wanted to be a therapist since she was 5 years old. And in her private practice, she prides herself on providing a safe space for women and girls. Having this niche has allowed her to focus on a very girl, chic, and feminine office environment and marketing initiatives, which has really helped define her brand.

But most important to her growth: The fact that during her 15 minute free consultation Marline focuses on her potential clients’ pain points. She asks questions to help the client become more comfortable and so that Marline can best understand how to help her potential client.

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