TTE 67: How Having a Niche Made Sheila a More Effective Therapist & Business Owner
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Sheila Darling had been in private practice for 4 years. During that time, she was more of a generalist and found herself wasting a lot of money on marketing without any real ROI. One month before recording this podcast, Sheila began focusing on a niche.
All of a sudden, her private practice began to flourish. Listen to this week’s Therapist Experience Podcast to hear how a niche made Sheila a more effective therapist and business owner.
Best Marketing Move for Her Practice
- Networking: Sheila made a goal that she would meet with someone new every week.
Other Therapist Experience Episodes Mentioned
Links & Resources Mentioned in This Episode
- Finding Your Ideal Client
- Teachable
- GoodTherapy.org
- Psychology Today
- Practice of Being Seen
- FullSlate
- The Breakup Bible
- Miracle Morning
- Sheila’s Website
Thanks to Sheila for joining me this week. Until next time!
[…] Want some tips on the benefits of niching? Listen to our interview ‘How Having a Niche Made Sheila a More Effective Therapist & Business Owner.’ […]