If you want maximum exposure for your therapy practice, you need to leverage the tools at your disposal. Traditional advertising and word of mouth are important parts of any advertising strategy, but digital marketing makes it easy to attract and engage entirely new markets. Along with your website and social media presence, YouTube is a […]
Whether you’re just getting started opening your first private practice or you’re a seasoned clinician with many years of experience under your belt, it can be easy to get caught up in the daily tasks of running a business and put your financial planning on the backburner. However, the 2021 tax season is right around […]
For many of your patients, your website is their first interaction with you. It’s where they learn about your qualifications, your areas of specialization, your experience, and even your approach to the therapeutic process. In other words, it’s an important extension of your practice, making more than a few first impressions on your behalf. In […]
In the world of digital marketing, videos are a great way to attract attention and motivate action. While text and static images are central to all marketing campaigns, videos have both power and presence. For example, if you run a private therapy or counseling practice, videos can be a fantastic addition to your business. This […]
COVID has changed the world as we know it, including our approach to therapy. According to The Commonwealth Fund, the pandemic has led to higher rates of telehealth. This includes teletherapy among mental health providers. Here’s what therapists need to know when planning their in-person and online practices in a changing world. In this article, […]
While teletherapy didn’t suddenly emerge on the healthcare scene, the COVID-19 pandemic put it at the forefront of the fight to address rising mental health needs. And while many felt prepared, such urgency left some health care providers scrambling to adjust to teletherapy requirements. Ready to start preparing for your first telehealth session? Download your […]
Although this article is intended to help therapy practices and mental health providers build their brand and grow their practice, it is not intended to replace the advice of professional legal counsel. If you have any questions or concerns about the licitness or ethical ramifications of anything outlined below, please consult with your state boards, […]
Are you unsure how to combine your clinical expertise with marketing? Or about how online marketing and mental health promotion might blend together? Maybe surprisingly, the two fuse seamlessly to form a perfect practice-building combination. So, how exactly can you use your knowledge in the digital space to explode your business growth? Whether online or […]
Your digital marketing efforts for your therapy practice matter. If you want folks to find you online, you need to focus on SEO. Here’s what you can do so you don’t miss out on potential clients.
This webinar will give participants an overview of Google Workspace and why they would want to use it in their practice. What we cover in this webinar: Why you would want to use Google Workspace (or not) What is needed for HIPAA security and compliance An overview of the different tools of Google Workspace and […]
