From treating military veterans to providing court-mandated therapy, Vanessa Lech’s journey through private practice has had a lot of exciting twists and turns. Check out this week’s podcast to hear how Vanessa found where she thrives as a therapist!
You may remember learning in school about the different points of view (or POVs) from which you can write. First, second, and third person POV all have a particular use in writing – and your website content is no exception. There are contexts where certain POVs shine – and situations where they’re simply inappropriate. Let’s […]
Candice Lawhorn didn’t market her private practice the same way everyone else did. Instead, she ditched traditional marketing and let her personal strengths and experiences guide her towards marketing methods that worked for her.
Listen to this week’s podcast to learn how to follow your own marketing strengths to practice success.
How do you create a headline for your therapist website? And, while we’re chatting about it, why does it matter? This brief video by Katie Read, MFT and Therapreneur Coach, will show you exactly how to figure out what words should go above the fold on your website (and she’ll tell you what “above the fold” […]
When it comes to helping your practice survive and thrive, sometimes it can be hard to know where our efforts should go. Should you focus on tried-and-true marketing techniques, or should you make the leap into the wide world of online marketing? Introducing August’s versatile Brighter Spotlight, Amanda Carver. Amanda didn’t settle for one marketing […]
Not everybody is starting from scratch when they make the move to private practice. Listen to this week’s podcast to learn how Dr. Jana Lomax used her long-term career and relationships smartly to get a leg up when starting her private practice.
One of the most harrowing parts of writing and polishing your own blog posts on a regular basis is the moment when you have to face the dreaded blank page. How are you supposed to keep coming up with blog topics that are related to your practice, that people want to read, and that don’t […]
With over 7 years of clinical experience, Dr. Freudenberg has learned how to sustain practice success by following one basic but powerful rule: play to your strengths. Join us for this week’s podcast and learn how to play to your own strengths!
Search engine optimizing your practice site is often easier said than done. When you’re first starting out there can be so much to learn, and even once you get a handle on what you need to do, search engine optimization (SEO) novices tend to struggle with one essential technique: keywords. How do you choose the right keywords […]
People have a lot of misconceptions about what a practice niche is. Do you lose out on potential clients & cash by going too narrow, or going too broad?
Get all the answers you could ever want about picking a cash-boosting niche from Miranda from ZynnyMe in this week’s special Fall Into Cash podcast episode.
