You could already be a thief. That’s not a personal judgment; it’s an unfortunate fact – if you don’t know what you’re doing when you post things on your private practice website, it’s way too easy to find yourself on the wrong side of the law for what feels like the harmless push of a […]
You already know that your homepage is important. After all, it’s the very first thing your website visitors see, the face of your site. The introductory text you write for your homepage is the very first chance you get to greet your potential clients and persuade them to choose your practice. It’s not an opportunity […]
You’ve already read the title of this article so I know many of you are already wondering, “Why in the world would I give something away for free to try and get more therapy clients?” The simple answer? Because it works. If your giveaway is valuable enough and if it targets your ideal client like […]
Success is all about initiative when it comes to a private practice. That’s why we are so excited to announce April’s Brighter Spotlight, Heidi McBain. This month, Heidi McBain tells us about how she opened up her own private practice in Flower Mound, Texas right after returning from six years away in Peru. By diversifying her marketing […]
The About Me page is one of the most important and frequently visited pages on a website. It is able to educate, build rapport, and potentially supercharge your private practice growth. If your About Me page isn’t a finely crafted piece that connects, converts and builds your practice, it is time to get to work. […]
Imagine that with a single Google or Google Maps search, your potential clients could have your availability, address, contact information, client reviews, office pictures, and common questions and answers – all right in front of them before a second click even happens. If you aren’t taking advantage of Google’s free and easy service, Google My […]
We know a lot of companies say this, but here at Brighter Vision we think our customers are the greatest. Since the Brighter Vision process is designed to be so customized and personal to you and your vision, we get to know our customers pretty darn well – so we figured it’s only fair we […]
Now that your therapy website is live, you’re ready and raring to set the internet world on fire. You’re eager to bring in hordes of eager new clients and add zeroes to your cash flow. But how can you dramatically increase your chances of success on the internet? Specialty pages are key. What is a […]
To harness the power and traffic of the world’s biggest search engine… or not? In the immortal words of Shakespeare, that is the question. In our popular blog, Paid Advertising – Does It Make Sense for Your Private Practice?, we discussed how private practice paid advertising can make a massive and rapid impact to your […]
SEO. You may recognize the term. You might have even read about it some place or been told SEO for therapists is good practice (it is!). But what is SEO really and why does it matter? What Is SEO and Why It’s Important for Your Therapist Website SEO stands for search engine optimization, and it […]
