This is a guest post by Jeff Guenther, owner of TherapyDen. Today I am talking about how to attract more clients through referrals from therapist directories like Psychology Today, GoodTherapy and TherapyDen. I know a thing or two about therapist directories because I’ve been running a local one for 6 years and I launched a […]
Anyone who has written for a blog has stared at their screen and wondered how often they should blog for the best results from their audience. Is the magic number once a day, once a week, or once a month? The truth is, each blog has its own “magic number” of times they should post per […]
We love to help you make the most out of your online marketing, so you’ve probably heard us talk about how impactful social media marketing can be for your practice. Once upon a time marketing on social media was best suited for targeting teens, but nowadays almost three-fourths of all US adults use social media.1 […]
It’s a question that keeps every small business owner up at night: How do you know your online marketing is actually worth the money and effort? Not only can it be difficult to tell when you’re getting the most bang for your buck when it comes to online marketing, but no practice has unlimited resources. […]
Think marketing on Twitter is silly for your private practice? Think again. The world of social media platforms is incredibly competitive, and while it’ll be difficult for any platform to match Facebook’s overall number of users, the true value of other platforms is the quality and type of users. In other words, which social media […]
Every marketing professional seems to have their own opinion about what Internet myths need to be dropped going into 2019. The good news is, we’ve already made the rounds and gathered up a few reliable, data-backed suggestions for your website’s design to help you get your footing as we move forward into 2019. –> […]
The landscape of social media marketing changes as quickly as the humans who use it, so it can be hard to keep up. If you’re a therapist and dipping your toes into social media marketing, one of the hardest things to understand is the difference in value between paid vs. unpaid social media posts. Unpaid […]
This is an update to a 2014 article we wrote on the Importance of Having a Mobile-Friendly Website. 🙂 You can check out that article here! If you’ve been secretly hoping that surfing the Internet on a mobile device like a smartphone or tablet was a fad that you won’t have to deal with in a […]
It won’t surprise anyone reading this to imagine that 2019 will be a year filled with change. I’m sure for all of us personally, but also for your practice. Adapting the way your practice markets itself as technology and social culture evolve is just good business sense. Marketing on social media – a world that […]
Every website owner is always looking for a way to get an edge on their search engine optimization (SEO) and raise their website through the ranks of Google’s search results. From keyword techniques to search engine optimized content, it’s important to grab every advantage you can to come out on top (or in this case, […]
