Search engine optimizing your practice site is often easier said than done. When you’re first starting out there can be so much to learn, and even once you get a handle on what you need to do, search engine optimization (SEO) novices tend to struggle with one essential technique: keywords. How do you choose the right keywords […]
Everybody struggles with writing for their website at one point or another (even professional writers!). The good news is that – thanks to our friend Katie Read – we can offer you the ultimate helping hand. Katie used her super-smart brain & her experience as a professional copywriter to create a FREE website copywriting blueprint for […]
If you’re like most therapists, you’ve experienced the pressure of an underwhelming caseload. Every empty spot in your schedule represents lost income, slower growth for your practice, and a missed opportunity to provide therapy to someone who could really need it. And it’s not easy to figure out what to do about this. Graduate school […]
Whenever I ask therapists about their goals, they usually start off by telling me numbers. “I want to see 20 clients a week.” “I want to increase the number of self-pay clients on my caseload.” “I want to make enough money to quit my soul-sucking agency job and do full-time private practice.” If you’re in […]
Almost every therapist has struggled with assembling their practice paperwork at some time or another, especially the infamous HIPAA form. For therapists and practices that are still working on getting their feet planted underneath them, putting a budget together to hire an attorney to help you polish your legal paperwork is easier said than done. […]
When you don’t take care of yourself, it can feel as though you’re righteously sacrificing yourself for the important work that we do as therapists. You can pride yourself in foregoing lunch to see that client in crisis. You can have your paperwork creep into the times you’ve set aside for meal prep, working out, […]
Every entrepreneur (like you!) struggles with writing copy for their websites at some point. We second guess ourselves and get lost in the minutia of picking this word over that one, and pretty soon it’s hard to tell which way is up, let alone if our writing is good or not. Take a break, take […]
It’s common for us to look at the world around us and think of the things we would change about it if we could. It’s a little harder to put our own dreams or jobs on the line in order to make it happen. Introducing August’s vibrant Brighter Spotlight, Michelle Doyle. Michelle’s practice is derived […]
This post is a friendly collaboration between Brighter Vision, thera-LINK, and Hushmail. We put our collective heads and industry-leading brains together and built the ultimate guide on essential tools for a powerhouse 21st-century practice! Therapy Today: Balancing Tech & Tradition The integration of technology in our everyday lives is old news. Living in 2018, […]
Our friend and a fantastic wordsmith, Katie Read, dropped by our blog today to give us some powerful, quick copy tips. If you enjoy the video below, head over to Katie Read Katie Write for more help with writing your website. You need more website clicks. You need more clients calling. But let’s assume that […]
